PROJECT
Cigar City Rebrand Can Design Craft Beer
SERVICES
BREWERY BRAND STRATEGY
BEER LOGO DESIGN
BEER CAN DESIGN
CUSTOM ILLUSTRATION
ABOVE: Photo Source:
https://thefullpint.com/beer-news/cigar-city-brewing-expands-distribution-to-minnesota/
CREDITS
Creative Director / Designer:
Matt Ebbing
• Brand strategy
• Concept and art direction
• Label and can design
Strategist:
Angela Reid
Co-Creative Director:
Dan Bowman
Agency:
The Brandit,
©Danno The Manno, Inc.
SUCCESS BY THE NUMBERS
“...double-digit [sales growth]...Cigar City’s Jai Alai (68.6%)...”
— VinePair, IRi